Step (1) one: Identify the prospect.
Who is a prospect?
Engage Businesses with 20+ full time (32 hours or more) W-2 Employees.
NOTE: FICA Tax (Federal Insurance Contributions Act)
This is the total payroll tax that funds: Social Security and Medicare
FICA is made up of:
•Social Security tax (6.2% for employees) & Medicare tax(1.45% for employees)
Total employee FICA = 7.65% (and your employer matches it)
Employees must pay FICA Tax
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Business must offer Health Insurance
NOTE: Employee must either have Medical Insurance through their company or their spouse's COMPANY-SPONSORED medical insurance.
If no medical insurance plan is in place, an MEC can be established by EHP.
Must be at least 7 employees to participate
Qualifications
NOTE: Can consider 10 Full-Time W2 Employees
Don't make it a big deal, just casually ask... BTW, do you use a PEO for your administration, payroll, etc.?
If they say no... move on with the process...If they say yes, ask this...How well do you know the PEO...are they family or friends? Ask about their relationship and for their contact info!
Make the call or contact us to assist. You have nothing to lose and everything to gain
Control what you can control.
Control starts by doing the little day-to-day things.
Pray - Exercise - Read and answer all emails and text message
Go to your portal and track each case. Follow the money if they are not moving get involved.
Look into every deal and see where it is every day, and get familiar with the notes section.
Shoot for the Stars One Step at a Time- but Keep it Simple!
Your Goal is Never Too Big if Your Belief is Strong Enough
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Simplicity - Ask the question..."If I could show you a way to potentially":
- Reduce your company's tax liability...OR
- Give your employees a pay increase without costing you anything... OR
- Give you and your Employees better health care benefits ...without changing your medical insurance.
- And it is all net zero cost to you...
Expert Close..."Would you be opposed to..."
- Would you be opposed to spending 20 to 25 minutes with one of our experts to see if you qualify for this fantastic plan?
- This is a Zoom call where you will be informed, but you can also ask questions.
- Very important: this is not a sales call, and you will not be asked to make any decision here!
Real Results
- We have proven outcomes that speak for themselves and make a meaningful difference for your business.
- Which day is best for you to get on a call?
- This is not a sales call but a two-way discovery call.
- You or encouraged to ask questions
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Ask Questions to Get the Client to the Discovery Call.
- First Question: What are you doing to offset the increase in your premium that you are seeing from your current health benefits provider?
- Second question after they answer: Nothing, what are you talking about?"
- You ask, have you heard of EHP?
- Client says ... No." They'll ask, "What is it
- You say' EHP is a preventative care solution that's offered at no net cost that will essentially offset your increase in premium without impacting anyone's paycheck.
- Would you be opposed spending 20 to 25 minutes with one of our experts to see if you qualify for this fantastic plan?
- This is a Zoom call where you will be informed, but you can also ask questions.
- Very important: this is not a sales call, and you will not be asked to make any decision here!
Stalled Case-Not to worry-we have the answers
If they are stalled contact them and say this:
- "What are your concerns on moving forward?"
- Or you can phrase it differently, "What are your concerns about the program?"
- Keep it super simple, "Hey, how are you doing, Mr.XXXXXX?
- Hadn't heard from you in a couple of days. What are your concerns about EHP?" Im a big boy, let me have it.
Less is more
We live in such a fast-paced life, everybody that you're talking to, the only thing they care about for the most part, is that you get to the point as quick as possible because they're already thinking in their mind that they've got other tasks they need to get to.
Step TWO- Invite the prospect
’Our Mission is to get the prospect to a discovery call....Assist in getting the Census. KISS:
The Way- Preventive Care Opportunity:
Engage the businesses with 20+ full-time (30 hours or more) W-2 Employee
- Your goal is to introduce business owners to the EHP Discovery Call, get their census & then let EHP do the work for you...
- These calls empower companies to unlock significant payroll tax savings, boost employee retention, and enhance staff wellness and satisfaction.
- Fast start tip: Reach out to your warm market today...clients, past employers, vendor partners, business-owner contacts, and friends.
Step #2 Warm Market! Note: underlined must be spoken for us to be in compliance
Hi, Joe,Brad, Dave, whoever??? (a friend), This is "YOU". How’s it going today? (Small talk for less than 30 seconds)
Great, I’m reaching out to you because I have been introduced to something that I am super excited about.
(They may say What is it or tell me about it ...you say these words...
- If I could show you a way TO:
a. Reduce your company's tax liability... or..
b. Give your employees a pay increase without costing you anything... or..
c. Give you and your Employees better health care benefits ...without changing your medical insurance.
d. And it is all net zero cost to you...
Would you be opposed to spending 20 to 25 minutes with one of our experts to see if you qualify for this fantastic plan?
This is a Zoom call where you will be informed, but you can also ask questions.
Very important: this is not a sales call, and you will not be asked to make any decision here...this is just to explain and inform you about this fantastic program..Which day of the week works best for you...Morning or evening?
Step #2: A Warm Market! Note: underlined must be spoken for us to be in compliance
Hi," Mr/Ms prospect", this is "YOU". How’s it going today? (Small talk for less than 30 seconds)
Great, I’m reaching out because I’m working with a program that could do three incredible things for your business:
- It could increase your employees' take-home pay without you having to give a raise
- Enhance their health and wellness benefits.
- And most definitely put thousands of dollars back in your pocket…
If we could show you how this works for you, your team, and your company…Would you be opposed to a 20-25-minute virtual meeting with one of our experts to explore how this could work for you?
If they say, " What is it?"
You say,
- “I’m glad you asked. I wish I could answer you, but that’s what the 20-25 Discovery call is for, just to learn about the program and see how much you qualify for.
- Would you be opposed to a short call with one of our experts to learn about it?
If they say no, you say… What day works best for you?.... Morning or afternoon?
Look at your portal under " Book a call" and set an appointment.
I have Thursday at 1:00 or would 3 PM work better?
GO TO YOUR CALENDAR AND SCHEDULE
Book the call!
If they insist on more info,
As I said, we will answer all those questions during the 20-25-minute discovery call… but let me ask you a quick question: how many W-2 full-time employees do you have who work 30 hours or more?
- Your client says 40? (Then do the math)
- Okay, we can save you UP TO $640 per employee per year so $640 times 40 = 25,600 per year...
- Would you be ok with putting about $ 25,000 back in your pocket each year?
Your client says, Yes, close for the Discovery Call.…
- You say…... So which day of the week works best for you? Morning or afternoon?
- Look at your portal under "Book a call" and set an appointment. GO TO YOUR CALENDAR AND SCHEDULE
- I have Thursday at 1 PM or would 3 PM work better?
- Book the call!
If they continue to insist they need more info,
You say:
We help business owners like you ease the pressure from rising healthcare costs.
Through our fully compliant Preventative Care Program, we reduce FICA taxes by up to $640 per year per employee by giving your team access to Preventative Care Package with
- Primary care,
- Urgent care,
- Mental health,
- Over 1000 free prescriptions… all with zero co-pays and zero deductibles.
Best of all:
- Net-zero cost to the company and no changes to your current medical insurance plan.
Now, in your decision to implement this cost-saving program, who all would be included in the decision-making process? We will need them in the meeting as well.
So which day of the week works best for you?...OK, great. Morning or afternoon?
GO TO YOUR CALENDAR AND SCHEDULE
Look at your portal under " Book a call and set an appointment.
I have Thursday at 1:00. Does that work? If not, how about 3 PM?
Shoot for the Stars, One Step at a Time!
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